Building the Operating System for Growing Businesses

A wave of new businesses is coming — leaner teams, bigger ambitions, and not enough hours in the day. Borobudur.ai is the AI-powered platform that handles Sales & Marketing so small teams can compete with companies 10x their size. Every product learns from your decisions and gets smarter over time.

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What We Believe

Code is not the moat. A competitor with the same PRD still loses — because they lack the expert knowledge, validated rules, and real-world track record that only compound over time.

Mission

Bring expert-governed AI to advertising operations — replacing unaccountable automation with a platform where every recommendation is explainable, every decision is logged, and autonomy is earned through evidence.

Vision

Become the standard AI control layer for advertising operations. A world where agencies and SMBs manage campaigns across platforms with AI that gets smarter, more trusted, and more autonomous over time — guided by expert governance.

Values

Accountability over automation. We don't automate blindly — every AI action is governed, logged, and explainable. Expert judgment is the product. Code is not the moat; validated knowledge from real campaigns is.

The Agency Edge

Domain expertise as specification, real accounts for validation, expert-driven testing, platform relationships, and client trust. These five edges only come from deep agency experience — competitors can't compress or fake them.

Meet Our Team

Built by agency veterans who know that expert judgment — not just code — is the real product.

Muhammad Sumarsono professional headshot
Muhammad Sumarsono

Founder & CEO

Building Borobudur.ai to bring expert-governed AI to advertising operations. Background in big-6 agency ad strategy with deep platform expertise across Meta, TikTok, and Google.

Ad StrategyPlatform APIsAI Governance

Expanding Our Team

We're bringing on ad operations experts, platform engineers, and AI specialists who understand that domain expertise as specification is the real moat — not just code.

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